FIFA drops NFTs that offer chance at World Cup final tickets, moves to Polygon

FIFA, the international governing body for the world's most popular sport, is dropping a limited number of digital collectibles later this week that will give holders the opportunity to watch the final game of the 2026 World Cup, according to a statement. "For the first drop, 100 digital collectibles will be made available ... and will feature the rarest collectibles that offer the chance to secure 2026 FIFA World Cup final tickets," the statement said. FIFA's NFTs were originally minted on Algorand, but are now planning to move to Polygon with the second stage of this upcoming collection, a blockchain popular among web3 gaming projects. Future FIFA digital collectible launches will also utilize Polygon, the statement said. When FIFA first announced "FIFA+ Collect" last year, it was billed as offering "football fans around the world with the chance to affordably own unique digital collectibles." The NFT drop comes as the FIFA Club World Cup 2023 is set to kick off tomorrow in Saudi Arabia. Big brands, however, have continued to pursue opportunities to service and monetize super fans with digital collectible initiatives.